Yellow Brick Road – Tom Gaddis & Nick Ponte

We teach what’s working NOW!

Here’s a preview of what you’ll discover building an appointment-generating engine the smart way:

• ​Why this approach is superior to ALL other forms of prospecting
• ​Why the biggest most successful agencies ALL use this model. (pretty much no exceptions)
• ​How much experience should you require for the appointment setter job?
• ​​Wasting my time interviewing novices OR are novices the best?
• ​Interviewing On Skype, Zoom or good old fashioned phone
• ​Are places like Upwork a good place to start?..or do they suck?
• ​Forget Craigslist…OR is it a hidden Goldmine?
• ​Nobody’ Fool: Realistic expectations advertising for appt setters
• ​Are Bonuses important or a waste of money?
• ​Tactics for using bonuses correctly. (when bonuses can hurt!)
• ​Questions you MUST ask them & ones to avoid…
• ​Secrets to maintaining good rapport without kissing a**
• What’s the right and wrong way to pay appointment setters?
• Sneaky? Should they all be on the same pay scale?
• ​SPECIFIC pay examples you need to know.
• ​Is there software you recommend?
• ​Clever way to track their hours on the phone making calls.
• ​If they complain, maybe YOU’RE The problem?
• ​We reveal the best way to train appt setters. (light years ahead)
• ​How do I avoid paying their taxes AND Stay Legal?
• ​What’s the Best, Easiest, Tested Script for them to use?
• ​Be honest, how long until they are really productive?
• ​Want to fire someone? Here’s how we do it