Grow A 6-Figure Web Design Business By Eliminating Delays Caused By Content
Content strategy & customizable wireframes to help you attract better clients, get paid more, and launch faster
Content delays keep web designers frustrated and poor
When you’re waiting on content from your client it means you’re waiting on your final invoice. This leaves you stressed about paying your bills, throws off your project calendar, and makes you annoyed with your clients.
Clients are overwhelmed by content
Designers get frustrated, but what they don’t realize is their clients are slow because they don’t know what makes good web content. They are overwhelmed and need guidance.
The highest paid designers embrace design and content
Instead of pushing off content on their clients 6-Figure Web Designers understand the strategy behind content is just as important as the design itself. They help their clients are are paid handsomely because of it.
Summary of the WriteSite Process to Becoming a 6-Figure Web Designer:
Attract Higher Paying Clients
Learn how to position your services differently so you attract and work with higher paying clients.
Lead Effective Content Strategy
Learn the 39 questions every website needs to answer to lead effective content strategy with your clients.
Design Faster With Content-First Wireframing
Learn how to write content for every page and section of the website. Present wireframes with actual text, to avoid content gridlock and finish projects faster.
Repeat Your Process With Step-By-Step Guides, Templates, and Formulas
We teach you how to make content creation easier by giving you easy to use frameworks to follow every time you start a new project.
Grow A 6 Figure Business By Selling Content Strategy
Learn the sales process, call scripts, and proposal process to selling higher value websites to get your business past the 6-figure mark.
Here’s what you’ll get in WriteSite
Day 1: Foundations
Writing website copy is difficult if you lack a message framework to follow. This day includes worksheets and templates to follow, modules on how to serve your clients best, essential questions every website needs to answer, questions to use when leading a client strategy session, customer interviews, and more. Day 1 Foundations will set you up for success by giving you a structure to follow that makes web content creation easy.
Day 2: Headers
Headers are the most critical section of a website. It’s the first impression a visitor has and often the number one reason a website has a high bounce rate. This day will cover headlines, headline formulas, sub-headlines, buttons, navigation bars, and header images. By the end of this day, you’ll create headers that suck website visitors into wanting to see the rest of the website.
Day 3: The Complete Home Page
A complete homepage can successfully communicate the unique value a brand brings, how it’s different from the competition, and address possible objections a visitor may have. On this day, we’ll cover all the sections a homepage might have and their importance, including: agitating problems, communicating value, connecting through shared beliefs, writing non-boring service descriptions, building trust, calls to action, testimonials, and footers. By the end, your homepage will have a complete and value-packed message that convinces website visitors to take action.
Day 4: The Complete About Page
About pages are one of the most visited pages on a website. Unfortunately, businesses don’t take advantage of this web traffic and instead fill them with useless information. On this day, we’ll walk you through how to position the brand so visitors see the brand as trustworthy. We’ll also provide modules on telling the founder’s story and writing compelling team bios. About pages don’t have to be full of useless text but can be powerful for moving a visitor toward doing business with the brand.
Day 5: Services, Products, Careers Pages
At this point in the website, one might be tempted to get the client to provide any old technical jargon to fill up page space. We’ll walk you through how each of these sections and pages are opportunities to tell compelling narratives that continue to add value to the entire website. If done poorly, you lose an opportunity; if done properly, engagement will skyrocket.
Day 6: Copywriting Tips, Templates, and Formulas
Everyone loves templates and formulas because they help you get from point A to point B faster. We’ll help make your web copywriting easy by providing you with our trusted tips and tricks. When writing any section of your website, you’ll be armed with copywriting formulas that make writing content for your wireframes easy peezy lemon squeezy.
Day 7: How to Sell Web Content Strategy
This course will arm you with the tools to pull in a 6 figure income year after year. To do this, you’ll need to know how to sell the value of message strategy and website content development to your clients. The Day 7 Sales Modules will give you the right language and questions when on sales calls with prospective clients. You’ll make more money faster by selling more valuable websites.
We are creative entrepreneurs. Both our careers led us to the creative service industry designing logos, building websites, and creating content for businesses who needed help becoming more profitable brands. In the early days, we sold budget websites always pushing for the next project to pay the bills. Since focusing on website strategy, instead of just design, we are attract higher budget clients and have built 6 figure website design businesses. We are excited to have you here and look forward to helping you grow your business!
StoryBrand Certified Guid
Copyhackers-Certified Conversion Copywriter
With over 20 years creating content for large and small organizations, Matt’s desire is to help the “good guys” get heard. He’s created content for all types of audiences helping create messages that move people to respond.
So often great people and companies go unnoticed because they have no idea how to communicate in a way that connects to customers.
I know communication is hard because that’s been my journey! For 15 years I taught middle school students (every middle school teacher needs to be paid double what they get paid). I learned that keeping attention means you need to be SIMPLE and CLEAR.
Then I got into marketing and communications and discovered similar principles apply. The audience we are trying to connect with these days is as distracted as most middle school students! In a sea of noise your brand is fighting to stand out. Will it be seen and heard?
For years working as a graphic/web designer, I helped many companies communicate to their audiences with professional visual design. Then came the realization that without the right words, those designs might not have an impact.
Now a focus on messaging and strategy—figuring out who is on the other end of these communications and speaking to their problems, needs, and aspirations—is where I’ve found I can make the most impact for companies.
I’m a people person with an entrepreneurial spirit, and I look to collaborate with people who care about what they do and the people they serve. I’m here to help guide you through the process of simplifying and clarifying your marketing language, building stronger connections with your customers, and ultimately growing your business.